GLOSSARYSynthetic Media
Synthetic media is a field of digital content that has been created or modified by artificial intelligence (AI).
What is Synthetic Media Tamper-evident?
Synthetic media is a field of digital content that has been created or modified by artificial intelligence (AI). This encompasses everything from text, images, audio, and video, and can cover pillars such as personalized media, generative AI, and deepfakes. It specializes in creating realistic simulations of people or events that have never actually happened or can be used to modify media in ways that weren’t previously possible via traditional methods.
While containing the potential for creative enhancement in areas such as education, entertainment or marketing, synthetic media can also be used to manipulate perceptions, erode trust of the media, and falsify images.
As AI continues to develop, it’s more important than ever to verify that the digital content you’re viewing is authentic and original.
